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OptinMonster - WordPress Popup Plugin


Compatible up to: WordPress 6.4.1

OptinMonster is the best lead-generation plugin for WordPress, used by over 1,000,000 websites. It allows you to create beautiful attention grabbing optin forms that are proven to boost conversions.

Our goal is simple: Help you turn more of your website visitors into email subscribers and customers.

We created OptinMonster as the best looking and best performing WordPress popup and lead generation solution in the market. Due to huge demand, we later converted OptinMonster into a stand-alone application.

That means it can be used not only on WordPress, but also on other platforms like Shopify, BigCommerce, Magento, etc.

If you are serious about growing your online business, then it’s crucial that you start building your email list right now.

Normally business owners just add a subscribe form on the site and expect their list to grow. That doesn’t work so well.

You need to create beautiful optin forms that display personalized and relevant information based on your users interest.

You need to be able to track your conversions, split test to get better results, and more.

Well, OptinMonster allows you to do all of that without writing a single line of code.


What do you get with OptinMonster?

  • Beautiful Optin Form Designs – The OptinMonster Builder allows you to create visually stunning optin forms that are optimized for the highest conversion rates. You can create various types of optin forms such as lightbox popups, floating bars, sidebar slide-ins, after post forms, sidebar forms, welcome gates, coupon wheels, and more.
  • Exit-Intent® Technology – Did you know that over 70% of visitors who abandon your website will never return? Our Exit-Intent® technology detects visitor behavior and prompts them with a targeted campaign at the precise moment they are about to leave. OptinMonster even has exit-intent technology for mobile.
  • Page-Level Targeting – Do you want to show a targeted message on a specific page or category? Well – you are in luck! Our page-level targeting module allows you to target individual pages, so you can build a hyper-targeted email list.
  • A/B Testing – The easy to use A/B split testing module allows you to take your conversion rates to the next level. No more guessing on what works. Test different content, headlines, layouts and styles to see what converts the best. The more you test, the better your conversion rates will be.
  • OnSite Retargeting® and Personalization – With OptinMonster, you can show different popups to new visitors, returning visitors, and customers. This lets you get exactly the right offer in front of the right people.
  • Actionable Insights – It’s easy to analyze clicks, views, and overall conversion rates with our built-in analytics. You don’t need to be techy or good at data analysis. Simply put – get the stats that matter.
  • Mobile Campaigns – OptinMonster lets you create optins that work seamlessly on mobile. You can target popups by device, too, so that mobile users see a different optin from desktop users. OptinMonster even has special Exit-Intent® technology for mobile as well as for desktop.
  • Coupon Wheels – Try gamifying your rewards with fun “spin-to-win” coupon wheel optins. Making your marketing campaigns more interactive and engaging through gamification is proven to increase conversions and sales.
  • Integration with All Major Email Marketing Software – OptinMonster integrates with Aweber, MailChimp, Constant Contact, Campaign Monitor, and MadMimi, Infusionsoft, iContact, GetResponse, Mailpoet, OntraPort, Feedblitz, Sendinblue and all custom HTML form scripts.

Sample of Pre-Made Designs

OptinMonster comes with a huge range of 75+ expertly designed templates. These can be customized as much as you want to suit your own audience and offer.

Here are just a few optin template examples.

Popup Templates:

A postal popup in OptinMonster

An apparel campaign popup in OptinMonster

A social popup template in OptinMonster

Mobile Templates:

Examples of mobile templates in OptinMonster

Slide-In Template:

An OptinMonster slide-in template

Floating Bar Template:

A floating bar template in OptinMonster

Coupon Wheel Template:

A coupon wheel template in OptinMonster

The OptinMonster Campaign Builder

The OptinMonster campaign builder comes with a drag & drop interface, so you can easily customize every aspect of your opt-in forms, popups, or other marketing campaign.

The OptinMonster customizer

Ready to grow your email list and increase site conversions? OptinMonster takes only a few minutes to set up, and there is a risk-free 14 day money-back guarantee.

Discount: WPBeginner users get special 10% off if you use the coupon WPB10.

→ Get This Great OptinMonster Deal Now ←

Note: OptinMonster is created by WPBeginner’s founder Syed Balkhi.


Compatible up to: WordPress 6.4.1